Tegan Addinsall

Tegan Addinsall

Marketing Eye Licensee

Marketing Knowledge

Tegan Addinsall is a digitally-driven marketer with over 12-years’ experience working with over 60 companies. Specialising in growth and market acquisition, Tegan has worked with start-ups, SMEs and ASX listed companies to help them realise their potential. Utilising the latest marketing technologies, Tegan is able to get maximum results with minimal investment.

Industry Experience

Specialising in growth strategies, Tegan has worked with start-ups, SMEs and ASX listed companies to help them realise their potential. Tegan’s industry experience spans across education, health, NFP, energy, rental, technology, construction, entertainment, mining, logistics, beauty, retail, waste management, aviation, financial, manufacturing and telecommunications.

Marketing Projects

Working with entrepreneurs, senior management and CEOs Tegan has implemented marketing projects to launch new products/brands into the Australian market, take a greater market share and reinvent big brands to better connect with customers. Tegan has also had extensive experience in digital experience design and marketing automation to create the ultimate customer experience.

The right fit for your business.

Tegan Addinsall is a Marketing Director at Marketing Eye. Tegan has been a leading thinker in marketing for over 12-years, working with over 60 B2B and B2C companies in education, health, not-for-proft, energy, rental, technology, construction, entertainment, mining, logistics, beauty, retail, waste management, aviation, financial, manufacturing and telecommunications - just to name a few.

Tegan also works at two of Australia’s leading universities, The University of Melbourne and RMIT, delivering the latest in digital marketing to hundreds of students every week. Tegan’s passion for best practice and utilising the best in new media technologies resulting in several million-dollar campaigns on shoe-string budgets.  

Originally from a farm in the Wimmera Mallee, Tegan brings a practical and simplistic approach to marketing strategy based on direct outcomes and common-sense. Her commitment to her clients is evident in her track record with the successful launch of over ten start-ups, and in the strength of the companies she currently supports.

A self-confessed accidental marketer, Tegan originally studied a Bachelor of Education and worked internationally as a teacher, before falling into a marketing role after showing a communications manager how things ’should’ be done. She then went on to study a Master in Management (Marketing) and now holds CPM status.

Believing that there is no balance in life, only time well spent, outside of work Tegan enjoys getting active, cooking and spending time with family and friends. 

If you’d like to speak to Tegan directly please get in touch via 1300 300 080.

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Book A Free Consultation With Tegan

15
Campaigns
150
Marketing Projects
20
Businesses
12
Years Experience

Some brands Tegan's worked with...

  • Qube
  • Health Cert
  • Thailand
  • Geelong
  • Yoga Aust
  • Visa
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Let’s chat about your options

Call now on 1300 300 080 and ask to speak to Tegan or call her mobile directly on 0428 260 584.

Marketing Consulting Services $ 3,000
  • 12 Month Marketing Services
  • Dedicated Marketing Manager
  • 16 Hours Marketing Services Per Month
  • PR, Content, Digital, Web Included
  • Free 3 Hours Intern
  • Activation & Support
PURCHASE NOW
MARKETING STRATEGY $ 4,950
  • Comprehensive Marketing Workshop
  • Market Research
  • Competitor Analysis
  • SWOT Analysis
  • 30-40 Pages Marketing Strategy
  • Marketing Tactics
  • Marketing Calendar
PURCHASE NOW
Website Development $ 4,990
  • Bespoke Website Design
  • 8 pages of Designed User Interface
  • Database Collation
  • Content Management System
  • Copywriting (400 words per page)
  • 3 Sets of Changes
PURCHASE NOW
Marketing Strategy Workshop $ 1,950
  • Marketing Workshop Presentation
  • Marketing Consulting
  • Senior Marketing Manager
  • Onsite or Virtual
  • 3-5 hour Presentation
  • Group Discussion
PURCHASE NOW

Stories

The Top 21 Marketing Statistics You Need to Know For 2021

The Top 21 Marketing Statistics You Need to Know For 2021

Marketing is constantly changing. It's vital for your company to stay updated with industry advances. Keeping an eye on marketing data is an efficient method to stay relevant and up to date with the newest marketing trends, while keeping your sales pipeline healthy and your brand within the consideration set of your customers. To help you connect with your consumers, reach your target audience, and enhance conversions, we've provided our list of the most topical marketing statistics for 2021, whether you're focused on SEO, content marketing, social media, lead generation, advertising, or marketing technology.

Learn our top 21 stats for 2021.

How to Optimise the Social Media Content Cadence of Your Brand

How to Optimise the Social Media Content Cadence of Your Brand

It is no secret that the rise of social media has taken a toll on traditional marketing as the source of communication to consumers. Marketers, content creators and users are finding it hard to keep up with the continuous flux in trends, updates and algorithms. In order to be seen and heard by your customers, you need to be consistent, informative and engaging.

It goes without saying that the content that is produced should reflect your brand's image and values. Having a consistent and strategised content cadence will drive your brand to success.

The term ‘content cadence’ may be foreign to some; however, it should not be overlooked as it holds a lot of value to social media marketing. So, what is content cadence? In simple terms, cadence is the pattern of how you present your content. A cadence is useful in targeting the who, what, when and where of your content to make sure you’re targeting consumers at the right stage of the buying cycle. This social media growth strategy is so important because it outlines the key way your consumers connect with your organisation while you tell your story, vision and purpose, at the right stage of the customer journey.

To increase your brand awareness, here are 3 tips to optimise your social media content cadence:

The 6 most common reasons for why readers are reading everything except your blog

The 6 most common reasons for why readers are reading everything except your blog

You’ve heard blogging is a good way to increase brand awareness of your business and you’ve started one. But you’ve likely run into a slight problem. No one is reading your blogs. This may be extremely disheartening, frustrating and above all discouraging to the progress of your blog however, it’s the same problem many people are struggling with and have struggled with in the past. If you’re struggling to get people to read your blogs here are six of the most common reasons why and what you can do to fix them.

Where Do We Go After COVID?

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Where do we go after COVID?

What does it mean to live a life 'after' COVID? As the economic climate worldwide has failed to remain constant for more than a few days, businesses have been forced to adapt like never before.

With all the uncertainties around the world, one thing is certain; COVID-19 has dramatically shaped the marketing world we now co-exist with. In a survey conducted by the CMO, 72% of marketing leaders claimed the importance of marketing had increased in the last year.

As challenges within the business world continue to rise, opportunities of equal quantities also surface, each an opportunity for marketers to capitalise upon.

6 Non-Digital Marketing Tactics That Still Work

6 Non-Digital Marketing Tactics That Still Work

Digital marketing has exponentially become the marketing tactic of choice for businesses of all sizes.

Due to the rise in popularity of social media and e-commerce, traditional marketing tactics have become increasingly less popular. Although there are many advantages to using digital media, employing a mixed marketing strategy, combining digital and traditional marketing tactics, can optimize the reach of your brand message to your customer. To ensure your business's name is cutting through the noise and standing out to your potential customers, we have compiled a list of 6 Non-Digital Marketing Tactics that still work, even in the 21st century.