Marketing Eye Blog

Marketing Eye Blog

Tag: website design - Page 3

Matrix Surgical is a surgical and medical equipment supply company based in Melbourne with over 20 years of industry experience. They ensure that quality and price are at the forefront of their mission. The marketing initiatives undertaken by the outsourced marketing team at Marketing Eye were to create meaningful content that will engage users and create conversations, via their social media platforms. Through the creation of marketing collateral, Matrix Surgical could showcase their equipment at networking events and tradeshows in addition to the creation of EDMs. Whilst refreshing the brand through the design of a new logo and website to represent the new image.

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flyer
Published in Portfolio
Friday, 24 April 2020

DentiCare - Medical Supplies

DentiCare provides payment plans for dental and orthodontic practices all around Australia. DentiCare found that 61% of patients use Denticare as a payment option because 79% of Australians can’t afford dental work. The marketing collateral created by Marketing Eye included ’12 days of Christmas’ campaign and assets such as brochures, flyers, EDMs, business cards, and a drink bottle promotion. All social media channels were engaged with relevant and consistent content.

DentiCare BC 80

Denticare edm 80

DentiCare web 80
Published in Portfolio

Marlin Medical are a medical and surgical device field supplier pursuing the most innovative manufactures and suppliers both internationally and domestically in Australia. By engaging with the outsourced marketing department of Marketing Eye, a rebranding strategy and positioning were implemented through, marketing assets such as brochures, flyers and EDMs. The website was redesigned to reposition their image as a innovative medical and surgical supplier.


MM businesscard 80

MM edm 80

MM website 80
Published in Portfolio

Women’s Health Queensland is a not-for-profit organisation centred around supporting women throughout Queensland with counselling, technology-based midwifery care and general healthcare. The organisation is attempting to influence change in communities regarding the prevention of violence and gender equity programs.

Marketing Eye had the honour of working with the company as their outsourced marketing department to implement a strong public relations strategy that focused on brand and service awareness. As part of our marketing strategy, we designed flyers and information leaflets to increase brand awareness and help educate clients of the services of Women’s Health. We also engaged in public relations with the creation and engagement of magazine contributions, building on brand awareness.


Flyer


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WH Brochure DL

WH Flyer

WH Magazine
Published in Portfolio
Thursday, 14 February 2019

QP Lubes - Lubricants | Automotive

QP Lubes is a growing Australian engine oil and lubricants provider, looking to provide quality, affordable products to motorists. The provide lubricants and oils to many varying industries such as passenger vehicles to agriculture and farming for over 20 years.

Marketing Eye worked as their outsourced marketing department and has assisted by bringing a sense of modernity to the company’s brand, logo and social media profiles. By creating a marketing strategy that distinguished its key messaging as well as developing a new website for the company, we determined QP Lubes competitive edge to becoming market leader.  Marketing Eye ensured that all marketing materials it developed were consistent with the brands message and identity and created a number of print assets to help develop its brand awareness.


qplubes brochure

qplubes folded brochure

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qplubes web
Published in Portfolio
Thursday, 14 February 2019

Doyle Bros - Waste Management

Doyle Bros are a responsible waste disposal and recycling company servicing Sydney’s commercial and industrial sector. With a unique point of difference being their MRF (Materials Recovery Facility), which diverts waste from landfill and has a strong green recycling approach. 

Doyle Bros contacted Marketing Eye as they needed an outsourced marketing agency to create the new Doyle Bros brand. As part of the marketing strategy, we developed a new website, designed their social media and increased the SEO of Doyle Bros online. Marketing Eye worked tirelessly to create a strategy for Doyle Bros and has increased their social media presence, increased public knowledge of the business and highlighted the key messages for the Doyle Bros business. As part of the SEO strategy, undertaken by Marketing Eye, their website has been optimised to enhance the client’s journey and drive more traffic to their landing page.


edm

Website

Doyle Bros Brochure
Published in Portfolio

Allflo Pumps & Equipment are a leading supplier of pumps and pump accessories for a wide range of industries, within Australia. They pride themselves on their custom solutions that deliver exceptional performance. Allflo needed a marketing strategy that would match their reputable brand and enlisted on Marketing Eye as the outsourced marketing team. The marketing strategy was designed to breathe fresh life into the brand by redesigning and updating their website. As part of the redesign we developed content by creating blogs, writing case studies and completing website updates. As part of the rebranding, Marketing Eye created and designed signage and brochures to help create brand awareness. Continuing on with the brand awareness strategy, we created monthly social media content calendars and delivered that content across all of their channels.

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Published in Portfolio

Established in 1922, Lockwood Partners is a leading financial advisory firm providing expert advice in accounting, finance, wealth, insurance and IT. Lockwood Partners engaged with Marketing Eye to build their brand, and as a result Marketing Eye has created a detailed marketing strategy and a range of collateral, including their company brochure. As part of the branding strategy a redesign of their website was implemented which is now on-brand and emphasises Lockwood Partners’ position in the financial industry.

Lockwood Partners

Lockwood Partners2

Lockwood Partners Brochure

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Lockwoods-Brochure2

Lockwoods-Brochure3
Published in Portfolio
I met a guy at the bar at Treetops Restaurant on Peachtree Road in Atlanta a few months ago. He had a hint of an Australian accent and in no time at all was talking to me about how we both derived from Australia and were embarking on business expansion.

Quite a smart man, he was fascinating in so many ways; his knowledge of the world, people, psychology, business and his story on how he had grown up and started doing what he does today. I would imagine him to be a highly successful businessman who commands the attention of everyone in the room.
Published in Website Development

Case Study: BrightLine Solutions Atlanta

Marketing Eye Atlanta was recently engaged by BrightLine Solutions in Atlanta to re-develop their rather new website incorporating more services, social media and a different look and feel.

The company is based in both Atlanta and New York and was founded by serial entrepreneur Christy Brown. Specialising in Information Technology, Embedded Software Engineering, Accounting and Finance, Christy has paved a niche in her market and delivered a service that is both professional and unsurpassed by any of her competitors.

Published in Website Development
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