Standard Access Australia are industry experts in vertical access and hoisting solutions with a reputation for full-service provision. The company has a thirty-year strong history along with extensive training and hands-on experience across the renewables sector and permanent BMU installations and are able to provide complete engineered solutions.
Marketing Eye was able to provide outsourced marketing services to Standard Access Australia by conducting a branding workshop and designing a SEO-optimised website for the business, along with the creation of signage, brochures and other marketing collateral.
After consulting with Bathtime Bathrooms, Marketing Eye designed a marketing strategy that suited their business. Firstly, a user-friendly website enabling clients to gain quotes, book design consults and showcase previous completed work by the company was designed and implemented. Secondly, with continuous support and creation of assets through company brochures, business cards, website design and social media management to ensure that appropriate leads were generated to meet both our client and their client’s needs.
Marketing Eye was originally employed to provide a comprehensive marketing audit. After this was successful completed, Marketing Eye was engaged to be the outsourced marketing department for the company developing a marketing strategy and implementing it over a period of time. Marketing Eye's engagement includes development of multiple websites, email marketing, branding, brand names, advertising, vehicle signage wraps, product branding, development of apps, rebranding Active Medical Supplies, promotional products, lead generation campaigns and more. In addition to this, Marketing Eye has been employed to name other companies for the group, develop multiple websites and the development of a magazine.
After sitting in on a meeting with some suppliers of marketing related products to one of my clients today, I was abruptly reminded of just how easy it is for good sales people to pursuade small businesses to use one product over another.