If you are anything like me, Sunday morning, I always go down to my local cafe at 7am with my dog to buy a coffee and a fresh croissant. It gets rid of two things; my need for a coffee in the morning and my dog needing to 'do her business'.

Then, I come home, shower, and turn on my computer. Mainly I write, but at least for an hour or so, I work.

Unlike most people, I rarely go into my emails. That to me is a Monday to Friday, 9 to 5 job. Instead I look at the Marketing Eye website and think of ways to market our business.

I am THE SUNDAY MARKETER.

There is a reason why this marketing blog has been neglected and it's not something that I particularly wanted to share.

And, to some extent, I won't.

However, today I received in the mail a book and it was a reminder that 'everything happens for a reason'.

I travelled around the world twice in six weeks for business and when you do such an exhaustive trip like that, twice, you immediately get a feeling that 'it had better be worth it'. Fortunately, it always is. Afterall, its a journey and when we embark on any journey with an open and honest mind, we move that step forward to realising whatever it is that we were meant to realise.

Both trips were different. Other than for the business aspect, they could not have been more different. The first trip was one of adventure, excitement, opportunity and putting in place things for the future that needed to be put in place.

At Marketing Eye, as we are a marketing consultancy firm, there is never a day whereby everyone is in the office. The other day it was quiet - a bit too quiet. Everyone was working away diligently. So, I did what any leader would do. I said to everyone "we need to have some fun". And fun, we had.

We set up a photoshoot, which the young guys in the office instantly became photographers. Everyone was asked 'to act silly' and we all laughed, played around and were back at our desk in half an hour with big smiles on our faces.

It's amazing what small things can do for team spirit.

Have you ever thought about what your website is really used for? Why people are visiting it in the hundreds, thousands, ten's of thousands?

One of my clients yesterday said to me that they Google searched an obscure term, and Marketing Eye came up. He was surprised, but I guess, not as surprised as I was.

A website, if it is search engine optimised, comes up on search engines. That is the purpose. Right? You invest all of this money, time and effort into ensuring that your website comes up trumps when prospects, clients and stakeholders are looking for your company or a company that provides your products or services.

But who else visits your website and why?

There were 9.66m tweet in the first day of the London 2012 Olympics, surpassing the Beijing 2008 Olympics total in just 24 hours.

In fairness, Twitter was just a startup then, so our timelines were not flooded as they are today and there was no colossal 340 million tweet per day. But this microblogging site is mammoth when it comes to bringing us the news faster and and more efficiently than any other medium in sound bites that most of us can understand. It also gives us choice as to whether we wish to read more or not.

Sometimes, life doesn't go as planned. And that is ok.

As we continue to embark on the journey of life, we will experience it in it's enormity. Sometimes we will be so happy, we will literally want to pinch ourselves. Other times, we will be grateful and know that we are lucky to be in the position in life that we are in. There will be times where we will be sad and disheartened, but those, we hope will be few and far between. They will only help us build character and learn what we want out of life and what we do not.

I have had a few days of being disappointed by someone else's actions. But that's ok. They are living their life and I am living mine and at the end of the day, it's their life to live and we can only choose our own paths and learn the lessons we need to learn from our own experiences.

I couldn't help but reminisce about the movie with Julia Roberts as a photographer in Step Mom. Do you remember the shoot where the fat, short catering guy is surrounded by beautiful models?

This billboard caught my attention. Very stylish, just like the product. I loved where this Dolce and Gabbana Billboard was positioned in the Milan Airport. What do you think?

Travelling from Milan to Australia via Dubai on Emirates the other day, I noticed this billboard. Literally, hundreds of people looked up at it and stared. Amazing impact. What do you think?

It's an interesting concept. Does your lack of trust hold you back in business? You may ask me "what do you mean by that?"

Ever wondered why people soak up every word that a truly successful person says? Or why, they seem to do less talking than the person engaging with them in conversation?

Successful people are unique. They don't need to buy a Ferrari (or any other car like this - if you get my gist)  to show that they have money, nor will they order the most expensive wine in a restaurant. They typically do not wear obvious designer briefs and they never tell you how good they are or what accomplishments they have made.

Instead, they listen attentively, ask questions and put the spotlight on others.


Someone who is successful and I am talking in the upper echelons of success (i.e. billionaires or at least with 50 million bucks in the bank), are bespoke. Instead of telling you how great they are, they are happy to find out about you and what makes you unique or special.

In my time as an entrepreneur, I have met some of the most amazing people from every imaginable walk of life. I have been fascinated by success and revolted by people who are flashy (and tacky) or who desperately are looking for people to notice them. I always wonder why some people behave like they do and yet the people who really have a few notches on their belts in the success department, stand tall and say very little.

I learnt early on when I first met some seriously successful people that I would walk out of a room and know nothing about them, but somehow I spilled the beans on every aspect of my life. They have an art for asking the right questions, making you feel very comfortable with them and almost familiar rather than a stranger they met five minutes ago.

Successful people also talk slowly. Have you ever noticed that? I am not sure whether that is good education, or that they process what they say and choose their words more wisely.

I have also observed that successful people never put others down. Instead, they support, encourage and promote people that they believe in or have crossed their paths. They happily give up time to speak to people they deem worthy of a conversation, not based on how successful or important they are, but because they are worthy of their time.

Another thing that I have noted about successful people of all ages and that is that they never check their mobile phones when they are talking to you and they don't have facebook accounts. In fact, they don't waste time on things that are not conducive to giving them a better life or improving their knowledge or status quo.

And last but not least, many of the people that I have met that are successful are charismatic. They have an inner confidence and exude strength and positioning. But it is funny that when you actually get to know these people, this intimidating factor is diminished through familiarity and they become just like you and me.