Marketing Eye

In The News - Marketing Media News - page 5

In The News

By Jonathan Jackson, Wealth Creator magazine

Making Eye Contact


While global expansion is every entrepreneur’s dream, those who rush into expansion usually fail. For Mellissah Smith, founder of Marketing Eye, the potential to fail has been negated by her ability to read a market and act accordingly. In fact, the US market is where Marketing Eye belongs.

In its eight years of operation, Marketing Eye has developed from a niche service provider into one of Australia’s leading marketing representatives. In that time, founder and former CEO Mellissah Smith has developed along with the company; she still possesses the same enthusiasm, but that enthusiasm has been tempered with experience and maturity. That is why the time is right to make an impact on foreign soil.
By Christopher Niesche - smh.com.au

EVERY small business should have a prospect list - a database of existing and potential customers where the business can focus its marketing efforts.

But it needs to be more than just a list of names and email addresses. It has to contain people who are in the target market for your products.

Here are tips on how to build up a prospect list.
(BRW, the Marketing Issue, Oct 20-26, 2011)

It needn’t take a huge budget to market a business. All it takes is time and little forethought. Report: Georgina Dent

Many years ago a manager commented off the cut that Marketing Eye Chief executive Mellissah Smith “worked in sales”. Smith was irritated by the description until she decided he’d made a valid point. “I was quite annoyed about him saying marketing was the same as sales but they actually do go hand in hand,” she says. “Marketing creates the forum for sales to occur.”

Marketing Eye brings practical, low or no cost ideas for small business marketing. Marketing Eye Director and marketing expert Mellissah Smith will speak at a series of seminars in the metro cities across Australia.

These seminars are aimed to make you learn marketing tricks with little or no money and build your brand both online and offline. With over 20 years of experience under her belt, Mellissah Smith is a pro, the master-mind behind Marketing Eye and one of the most sought-after speakers in marketing industry in Australia.

July 15, 2011

Marketing Eye is pleased to launch Northern Stevedoring Services’ (NSS) new website today. NSS is headquartered in Townsville, Queensland with operations all across regional Queensland’s Port facilities.

NSS is best known for the stevedoring and integrated end-to-end supply chain services they provide for ocean going cargoes. With over 40 years’ experience, NSS have truly walked their talk.

Australia’s leading small business marketing firm, Marketing Eye, will end its offer of a website for $2,490 at the end of May.

After giving small businesses websites that are designed by a creative director and have content management systems, for the past few months, the company will end this deal with websites going back to $9,990 plus GST from June.
Marketing Eye, Australia’s largest and most successful small business marketing consultancy firm, has released a series of workshops for small businesses in regional Australia online.

The workshops are designed to help small businesses, no matter where they are located, to develop their marketing strategies, with the help of a Marketing Eye through a series of webinars.