Marketing Eye

In The News

(BRW, the Marketing Issue, Oct 20-26, 2011)

It needn’t take a huge budget to market a business. All it takes is time and little forethought. Report: Georgina Dent

Many years ago a manager commented off the cut that Marketing Eye Chief executive Mellissah Smith “worked in sales”. Smith was irritated by the description until she decided he’d made a valid point. “I was quite annoyed about him saying marketing was the same as sales but they actually do go hand in hand,” she says. “Marketing creates the forum for sales to occur.”

Marketing Eye brings practical, low or no cost ideas for small business marketing. Marketing Eye Director and marketing expert Mellissah Smith will speak at a series of seminars in the metro cities across Australia.

These seminars are aimed to make you learn marketing tricks with little or no money and build your brand both online and offline. With over 20 years of experience under her belt, Mellissah Smith is a pro, the master-mind behind Marketing Eye and one of the most sought-after speakers in marketing industry in Australia.

July 15, 2011

Marketing Eye is pleased to launch Northern Stevedoring Services’ (NSS) new website today. NSS is headquartered in Townsville, Queensland with operations all across regional Queensland’s Port facilities.

NSS is best known for the stevedoring and integrated end-to-end supply chain services they provide for ocean going cargoes. With over 40 years’ experience, NSS have truly walked their talk.

Australia’s leading small business marketing firm, Marketing Eye, will end its offer of a website for $2,490 at the end of May.

After giving small businesses websites that are designed by a creative director and have content management systems, for the past few months, the company will end this deal with websites going back to $9,990 plus GST from June.
Marketing Eye, Australia’s largest and most successful small business marketing consultancy firm, has released a series of workshops for small businesses in regional Australia online.

The workshops are designed to help small businesses, no matter where they are located, to develop their marketing strategies, with the help of a Marketing Eye through a series of webinars.
Marketing – there’s no ‘off’ switch
By Adam Joseph AMAMI CPM

There are significant differences between marketing for blue-chip companies and marketing for small-to-medium enterprises (SMEs) that go well beyond smaller budgets. According to David Cervi, owner of marketing consultancy HyperSphere, there are eight pitfalls for small business when it comes to marketing.
melmyroomballBy CXO, Australia

Where did you come up with the idea for running an outsourced marketing company?
After running a creative marketing agency for 5 years primarily focused on big corporate, I realised that there was a need in the market for small to medium sized businesses to have an experienced marketing manager at an affordable price.