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Marketing Eye Blog Archive in April 2012 - page 3

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Items filtered by date: April 2012 - Page 3

Easter is but a faded memory (too much chocolate, an abundance of hot cross buns and vino to wash it down) and most of us are already back in the grind of every day life (that means "work" for those of us who are not still in holiday la la land).

I have arrived safely at my desk at 11.30am after an early morning interstate flight and am a bit weary even though I have just spent 5 days away, in the most picturesque setting possible with loads of sunshine, great wines and good food. The company wasn't too bad either ;-)

Queensland is such a stunning place. Like most people who travel up there, I always dream of living there permanently because in a week, you don't get bored, the flies don't bother you too much, and you cannot get enough of the sun and surf. It is pure paradise. Beautiful one day, perfect the next as the slogan goes.

Never one to 100% tune out on business, I learned a few things during my Easter break that I would like to share with you:
Published in Mellissah Smith
I am so excited! Tomorrow morning I fly to Queensland and after a couple of quick meetings, I will be off to the Sunshine Coast to enjoy the Easter break with my beautiful family.
Published in Mellissah Smith
Wednesday, 04 April 2012 07:29

Make Hay While The Sun Shines

Opportunities don't come past your desk everyday. Sometimes you have to work so hard to find an opportunity that when one lands on your lap, you don't really know what to do with it or you forget what it actually looks like.

There are so many things we all can relate "Make hay while the sun shines" to. Here are some that I think you should consider;
Have we all got it so wrong?

A few weeks ago, I had to cancel a trip to the US that was for both business and pleasure. Mainly business, but a few days pleasure that I was seriously looking forward to. There were real reasons, which I cannot disclose here, but nevertheless, business was somewhat involved.

Then my beautiful girlfriend married the man of her dreams in South Africa, and I had to cancel going there too. More than $1000 down the drain, because South African Airlines don't reimburse you for cancelled flights nor do they give you a credit. Yet again, work got in the way.

Then this weekend, it's Easter and my two nephews are looking forward to spending the special occasion with their Aunt Mellissah. I have work to do and I was about to book a flight to fly to Queensland on Friday and back Sunday until...
Sunday, 01 April 2012 15:04

An entrepreneurs office without 4 walls?

It's a question that many entrepreneurs need to ask themselves but many don't. Why do we believe that an office means sitting in a room, on a chair, with a desk and computer screen in front of us, confined by 4 walls? If you are a one-man band, you tend to show more flexibility, but once entrepreneurs start employing people, down go the curtains, the door is shut and everyone is tied to their desks until they have completed a good days work.
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