Tag: disruption
Tuesday, 09 February 2021
How Marketers are Adapting to a New Way of Thinking
With marketing campaigns being the key to the success of any business model, the way marketers think in times with such uncertainty has never been more crucial. In the wake of the COVID-19 crisis, the market will never be as we once knew it. Hence, the role of marketers has never been more important in laying out the ‘yellow brick road’ for business’ success.
Published in
Marketing
Monday, 03 July 2017
This financial year could cripple your business
Over the weekend, I was looking at our business plan, which is updated regularly, and I realised that I have absolutely no idea of what is to come. Like many entrepreneurs, we like to plan the year ahead, and have over-arching 5-year goals.
Published in
Marketing