For example, some companies are startups and require a brand to be named, designed, communicated and marketed. Others are wanting a brand refresh or to enhance their current brand position and communicate it more effectively to key stakeholders; clients, prospects, industry and media.
What many companies forget is that branding is a fundamental and crucial component of effective marketing. Your brand is a long-term strategic asset used to create associations and expectations. Marketing Eye has an award winning design team on board that can design and create unique and powerful logos, colour schemes and fonts. A strong strategic approach allows brands to be developed that can be applied across all client touch points, including websites, multimedia, signage and sales material.
Marketing Eye's branding services include:
- Brand strategy
- Brand Vision and Values
- Brand Naming
- Brand Identity Design
- Brand Architecture and Positioning
- Brand Messaging and Communications
- Brand Marketing
Having a professional Marketing Consultant develop and implement your marketing and branding strategy can determine whether your brand engages with your audience or not.
One of the most common reasons start-up businesses fail is because they do not have enough financial resources available for marketing and branding is a very important element of the marketing mix.
By having a Marketing Consultant work alongside their creative branding team to develop your new brand, website, stationery, and brochures, Marketing Eye will ensure your business exudes a professional image and proper, relevant branding.
Contact Marketing Eye today to discuss how our talented team of professionals can truly turn your brand into a powerful asset!
- Read more...There’s no denying that online shopping is growing at a rapid pace in Australia – just to give you an idea of the scale, in the 12 months to September 2016 Australians spent an estimated $20.8 billion on retail purchases…
- Read more...The time is nigh. Imagine the feeling when you just realise that you have been dragging your feet when you should have been sprinting to the finish line? I feel kind of like that with our European expansion and our reluctance…